Justin Yaassoub
Founder
Justin Yaassoub is a leader tested in high-risk, complex environments, where life-and-death decision-making was a reality. His experience spans Special Forces operations, elite performance coaching, and leadership development in high-risk industries.
Despite experiencing death, hardship, trauma, and violence, Justin's leadership philosophy remains deeply rooted in the power of human connection. He believes the key to overcoming the leadership challenges of the 21st century lies in building human connections—particularly in high-risk organizations, where we’ve become reliant on processes and procedures, often overlooking the human elements that truly fuel performance, resilience, and effective leadership.
As the Founder of All Around Consulting, Justin specializes in turning strategy into execution. He equips frontline leaders with the mindset, skill set, and tools to lead with clarity and confidence in complex environments. He is the recipient of the prestigious Bravery Medal awarded by the Governor General of Canada, multiple Commander Citations for leadership, and the First Special Service Force Top Operator Award, which recognizes the top Special Forces Operator in CANSOFCOM (Canadian Special Operations Forces Command), and CSOR (Canadian Special Operations Regiment).
Beyond high-risk industries, Justin has worked extensively with NHL and WHL athletes, helping elite competitors develop leadership, mental resilience, and the decision-making skills required to perform under pressure. He also develops and facilitates leadership programs at MacEwan University and NAIT, shaping the next generation of high-performance leaders.
At his core, Justin’s leadership philosophy is built on empathy, courage, and self-sacrifice. He doesn’t just teach leadership; he lives it.
Meet the A-Team.
We demand the best on our team so we can inspire the best from your team.
Michael Hanke
Facilitator, Industrial Construction Lead
Dan Mcluskie
Facilitator, Experiential Leadership Lead
Victoria Gegalow
Facilitator, Growth & Impact Lead
Alexander Cave
Facilitator, Oil and Gas Industry Lead
Ed Staudinger
Speaker, Training Lead
Tammy Dunnet
Facilitator, Coaching Lead
Michael is a leadership facilitator and former Canadian Armed Forces member with nine years of service in both Artillery and Intelligence, including four overseas deployments. He blends tactical insight with business expertise, holding a Bachelor of Business Administration and a Blue Seal in Business Competencies. With a background that spans military operations and project leadership, Michael brings a sharp, grounded perspective to leadership development in high-performance environments.
Dan is a leadership facilitator and former Warrant Officer with 20 years in the Canadian Forces, including a decade in the elite Canadian Special Operations Regiment (CSOR). He brings deep expertise in high-risk operations, experiential training, and team development. Known for his calm presence and thoughtful approach, Dan helps leaders build cohesion, clarity, and confidence under pressure. Outside the classroom, he mentors WHL athletes and volunteers regularly with the Veterans Food Bank — continuing his commitment to service and community.
Ed is a former police officer and combat veteran who now helps leaders transform stress into strength. After overcoming PTSD and personal loss, he brings deep empathy and lived experience to his work — empowering high performers to lead with resilience, mindset, and meaning. Ed draws on years of work with organizations like the Canadian Forces and Edmonton Police to help teams thrive under pressure.
Victoria is a dynamic facilitator and former first responder with over a decade of experience in high-risk environments. She’s served as a firefighter, medic, and emergency dispatcher — bringing a grounded, real-world lens to leadership. A nationally qualified bodybuilder and captivating storyteller, Victoria brings both grit and humor to the room — inspiring leaders to grow through challenge, connection, and accountability.
Alexander is a power engineer and operations leader with two decades of experience in oil and gas and military environments. Drawing on his background as a combat veteran and project manager, he brings a disciplined, systems-based approach to leadership, safety, and performance. A dedicated marathon runner, Alexander inspires teams to push past limits with humility, focus, and relentless drive for growth.
Tammy is a former military ER nurse who served in high-pressure environments around the world, including active conflict zones. Now a keynote speaker and certified DISC facilitator, she specializes in emotional intelligence and addressing workplace bullying. With over 5,000 hours of coaching and facilitation experience, Tammy equips leaders with the skills to build respectful, psychologically safe teams — and to lead with clarity, confidence, and compassion.
The root of compassion means to struggle together. If we can struggle together, there is no obstacle we can’t overcome and no goal we can’t achieve.
